The birth of a television station

My journalistic background is in television news, and many of my friends know me as something of a "television geek." I tend to know a lot of things going on in the TV industry, and something very fascinating is happening down in San Diego. The Tribune-owned CW affiliate KSWB successfully wrestled the Fox network affiliation away from Televisa-owned XETV (yes, that's a Mexican station). The big swap is going to take place on August 1, and the KSWB creative services department has done a great job in creating some interesting promos to let people know about the switch. Thanks to the wonder that is YouTube, you can view some of the better ones after the jump.